overview
Collagen is having a moment in health, beauty and wellness, and for good reason — it works. Marine collagen has become a staple in a lot of people's beauty routines.
the brief
The Problem That Needed Solving
A great tasting, ready to drink collagen didn't really exist. So we set out to make one, using only the best MSC certified marine collagen and our own know-how with flavour.
our solution
Over months of trials and samples, we worked closely with Louise & James at Tide to get the recipe right. The brief was simple: if it tasted like collagen, we weren't launching it. This needed to be a soft drink people actually wanted to drink, One that just happens to have 5g of premium MSC-certified collagen in it. Currently available in Harrods & Fenwicks and launching widely soon.
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